Light alcoholic beverage brand
Financial data
Company Profile
Target is a Belgian brand focused on the fast-growing category of light alcoholic beverages. The brand combines a modern image with a sharply positioned proposition.
What makes Target unique
• Product formula: each variant contains only about 63 kcal andno sugar, making the brand appealing to health-conscious consumers.
• Location & production: All production takes place in Belgium.
• Positioning: The brand defines itself as an alternative to traditional alcoholic beverages (“beer, wine, cava”)
Market opportunities
• The rise of low-alcohol beverages. In the Benelux, beer sales are declining every year, especially among young people. Target already has a clear niche position.
• Potential expansion avenues: new flavors, broader distribution channels (supermarkets, hospitality sector, export)
Reason for Sale
The current owners have multiple businesses and, unfortunately, cannot devote enough time to Target. The current owners are therefore looking for someone who can fully commit to this brand and help build it up.
- Location
- Oost-Vlaanderen
- Legal form
- Company
- Customer type
- B2B (Business to Business), B2C (Business to Consumer)
- Active since
- 2020
- Real estate included
- No
- Translated from
- Dutch
- Disclaimer
- Takeover market is not responsible for the content. Please check for accuracy and completeness.
