Light alcoholic beverage brand
Financial data
Company Profile
Target is a Belgian brand focusing on the fast-growing light alcoholic beverage category. The brand combines a modern image and a sharply positioned proposition.
What makes Target unique
- Product formula: each variant contains only about 63 kcal and no sugars. which makes the brand attractive to health-conscious consumers.
- Location & production: all production takes place in Belgium.
- Positioning: the brand defines itself as an alternative to classic alcohol consumption ("beer, wine, cava")
Market opportunities
- The rise of light alcoholic beverages. In the Benelux, sales of beer are declining every year, especially among young people. Target already has a clear niche position.
- Possible expansion routes: new flavors, larger distribution channels (supermarkets, on-trade, export)
Reason for sale.
The current owners have multiple businesses and unfortunately are unable to devote enough time to Target. So the current owners are looking for a person who can put their shoulders to the wheel and build the brand.
- Location
- , , Oost-Vlaanderen
- Legal form
- Company
- Customer type
- B2B (Business to Business), B2C (Business to Consumer)
- Active since
- 2020
- Real estate included
- No
- Translated from
- Dutch
- Disclaimer
- Takeover market is not responsible for the content. Please check for accuracy and completeness.