A self-defense business with a rock-solid marketing foundation: a steady stream of leads for workshops and classes
Financial data
Business for sale: established self-defense/self-protection business with a rock-solid organic marketing foundation. This business can either be further expanded or serve as a complement to similar businesses. Potential monthly revenue of 16,500 euros (for one instructor) with full-time operation.
ACTIVITIES
Conducting workshops is a valuable activity that will always be in high demand. There are always people who feel unsafe or insecure and want to do something about it—think of companies and event agencies looking for original workshops for their employees, or associations that want such workshops for their members.
Clients include: companies seeking to make their staff more resilient, various associations, and individuals (including—mostly female—students who feel unsafe on the street, as well as anyone in a customer-facing profession, such as medical professionals, police officers, hospitality workers, real estate agents, and more).
REGION
The region is essentially all of Flanders and Brussels, but you can also focus on your own place of residence. The reason I am looking for a successor (or partner) is that I have moved outside of Flanders myself.
POTENTIAL
Over the past few years, I have built a lucrative business around my passion for self-defense. I am proud of the growth and now wish to realize some liquidity for the value I have created, while also retaining the option to participate in a portion of the future upside of this business model.
The inventory consists of: 7 optimized lead-generating websites that rank at the top of Google, including all content (including over 1,000 blog posts that continue to attract visitors via SEO), and will soon generate a steady stream of inquiries (leads) from companies and individuals looking for self-defense and/or resilience courses (workshops/seminars/private lessons/coaching).
You can easily scale this up with ads or social media, but that’s not required. Plus, you’ll immediately benefit from the established strong reputation, brand name, and a client list with hundreds of contacts. Just one well-crafted email campaign will get you sign-ups right away. This makes for a very fast return on investment.
Next step: let me know ;-)
Are you interested? Let me know, and we’ll schedule a video call. I’ll then immediately share the brand names and proof of the high rankings on Google, etc., including all the figures.
I want to hand this business over to someone who shares the same values as I do and who will therefore live up to the reputation that has been built. A requirement is also that you speak Dutch fluently and are a Belgian citizen with no criminal record (I will not respond to messages in other languages).
Unique features
- 7 websites with very high search engine rankings and AI chatbots: for a steady stream of free (organic) inquiries (for corporate workshops, private lessons, seminars, etc.)
- high-quality content that ranks well on Google (including 1,000 blog posts on the topic, high-converting landing pages, etc.)
- an excellent reputation (Google reviews, well-known business references, customer experiences)
- list of hundreds of contacts (students, companies, workshop participants, etc.): 1 effective email campaign = immediate sign-ups
- proven mailing and order form templates and promotional materials
- Prices, copy, and images perfectly tailored to the market that drive conversions
- if desired: purchase of mats/training equipment that is still in stock (optional)
- if desired: mentorship (I share all my knowledge about self-defense and teaching, based on over 20 years of experience)
- Hassle-free transfer of domain names and websites (they can stay live—you get the keys)
- Legal form
- Company
- Customer type
- B2B (Business to Business), B2C (Business to Consumer), Governments
- Active since
- 2020
- Real estate included
- No
- Translated from
- Dutch
- Disclaimer
- Takeover market is not responsible for the content. Please check for accuracy and completeness.
