Acquisition of a retail concept in nursing homes
Financial data
✅ 28 active clients across Belgium
✅ Partnership agreement with Belgium’s two largest residential chains
✅ Exclusive visibility via a display case in every residence
✅ Average gross margin of 50% on products sold
✅ Ongoing contract guaranteed until 2031
✅ Efficient logistics via Bpost, ensuring simple and scalable deliveries
Concept
Seniorder.be offers residents of assisted living facilities and nursing homes a simple way to order quality products. Thanks to existing partnerships and a physical presence in the residences, the concept has direct access to a large target audience.
Seniorder.be specializes in the distribution of daily-use and comfort products for residents of assisted living facilities and senior residences. Through established partnerships with residences in Belgium, products are offered directly to residents via on-site display cases and a simple ordering process. Logistics are handled entirely by Bpost, ensuring efficient and scalable delivery to end users. Thanks to long-term agreements with Belgium’s largest retirement home chains, the company enjoys a strong market position and direct access to its target audience.
Seniorder has a partnership with Korian, Belgium’s largest private healthcare group, which operates more than 110 residential care centers and over 115 care facilities throughout the country. Currently, 22 residential care centers are supplied, along with 6 from other chains (also under a partnership agreement).
Unique features
- Long-term contracts through 2031
- Partnership with Belgium's two largest apartment chains
- Existing presence through display cases in the residences
- 28 active customers
- Fully operational and scalable model
- Attractive gross margin of approximately 50% thanks to a strong purchasing network
- Limited operational complexity,
- Location
- Relegem, Vlaams-Brabant
- Legal form
- Sole proprietorship
- Number of employees
- 1
- Customer type
- B2B (Business to Business)
- Active since
- 2013
- Real estate included
- No
- Translated from
- Dutch
- Disclaimer
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