Acquisition of a unique wellness concept in a prime location in 1000 Brussels - Dansaert

Asking price €25,000.00

Business Acquisition Opportunity: A Unique Wellness Concept in the Heart of Dansaert, Brussels

This is a passion project that I’ve been working on for the past two years with a great deal of love, energy, and dedication.

Due to the combination of having a new baby, financial challenges, and the rather demanding nature of running a business, I have unfortunately reached a point where I can no longer manage the project on my own. That’s why I’m looking for a passionate entrepreneur who wants to carry on the concept or take over the space, which is ready to move into.

Perhaps this post will resonate with someone who wants to devote themselves heart and soul to a wonderful concept with great potential.

I’m not selling a project that has already built up years of financial history. I’m selling something else: an authentic concept that addresses a clear need in our society.

This is a place where people can slow down for a moment. A “pause button” in a busy city, where they can breathe, recharge, and reconnect with themselves. A place focused on well-being, health, and personal growth.

The studio is located in a beautiful, character-filled building right in the heart of the Dansaert neighborhood in Brussels, a vibrant area with many Flemish residents, as well as quite a few expats.

I’d love to introduce you to the concept I’ve been working on with great passion over the past few years:

Operated as a sole proprietorship—this therefore involves the transfer of a business (fonds de commerce) 

What’s included in the acquisition:

  • A move-in-ready commercial space with ample storage and a terrace (commercial lease valid for 9 years, through 2033)
  • A fully furnished and inviting space with furniture and decor, including custom-made curtains from a local vendor
  • A kitchen equipped with cleaning supplies and all necessary kitchen utensils
  • Equipment for organizing events and workshops
  • An existing website that can be further customized and refined according to the buyer’s vision
  • An Instagram page with established branding that can be further developed
  • Yoga equipment:
    • 13 yoga mats
    • bolsters
    • yoga blocks
    • straps
    • blankets
  • A beautiful massage room, painted by international artist Madi: h
  • Massage room essentials:
    • massage table
    • about ten unused towels (a towel policy was in place)

 A great opportunity for someone who doesn’t want to start completely from scratch but wants to build on an existing vision, atmosphere, and foundation.

 

The studio offers a multidisciplinary range of wellness services, including yoga, breathwork, sound healing, workshops, creative therapy, coaching, massages, and other holistic treatments.

It also provides spaces for independent therapists, coaches, and wellness professionals who wish to organize their own activities in a welcoming, professional environment.

Currently, the business is run by the owner, who operates it as a side business, along with two independent contractors (no full-time employees). 

Clients are individuals who attend sessions on a subscription basis. 

The rent is €3,000 per month plus €350 for water and heating.

 strong growth potential and was built from the ground up with a clear vision and long-term strategy.

Financial plans were drawn up, discussed, and positively evaluated by BRUSOC. This year, these plans were reviewed again by a bank director and a financial consultant from Argenta, who confirmed the concept’s potential.

With the right focus and a full-time commitment from an entrepreneur or entrepreneurs, this business can continue to grow into a healthy company with a revenue potential of €150,000 per year.

To fully realize this potential, it is important that a buyer actively commits to the further development of the concept. This can be achieved by a single entrepreneur who is fully dedicated to the venture, or through a partnership in which two people divide the various roles and responsibilities.

In addition to the physical studio, there is also strong digital potential. During the startup phase, a great deal of attention was paid to branding, communication, and the online community. The Instagram profile is already popular among influencers in both the Dutch-speaking and French-speaking markets. We’ve generated additional visibility at wellness events through well-known brands in the wellness sector, such as Pranamat International and CÎME. 

Over time, this could evolve into a larger platform, for example, through an app or community where high-quality wellness professionals and their services come together—similar to Treatwell, but with a more contemporary twist. 

The strength of the business, however, lies in the combination of online reach and the in-person experience. It’s not a mass-market concept, but a warm and intimate place where people come to slow down, connect, and work on their well-being. The community and the personal interactions on the floor are the essence of the concept.

The potential, therefore, lies not only in the current location but, above all, in the opportunity to further build a strong wellness brand. 

Unique features

  • A unique and authentic wellness concept with a clear vision and strong identity
  • Has built up a certain reputation in the Dansaert neighborhood and in Brussels, with significant potential for further growth
  • An existing website that was professionally built and no longer requires significant startup investments
  • An existing Instagram profile with high-quality followers in the wellness sector and a network of influencers and partners who can further expand its reach
  • A move-in-ready, attractively decorated retail space where an entrepreneur can get started right away
  • A beautiful location in the bustling Dansaert neighborhood, with a diverse mix of local residents, Flemish people, and expats
  • An attractive lease agreement with a fair and dedicated landlord
  • An attractive rent, given the location and the space's potential
  • A fully developed concept encompassing branding, communications, corporate identity, and customer experience
  • Existing contacts within the wellness sector (therapists, coaches, instructors, and potential partners)
  • An existing foundation on which to build further, without having to invest months or years in developing a brand from scratch
  • A clear positioning within a growing market: well-being, mental health, self-care, and preventive health
  • Opportunity to further develop various revenue streams: space rentals, classes, workshops, events, partnerships, and digital expansions
  • A warm, community-oriented approach that sets itself apart from large, commercial wellness concepts
  • The founder’s willingness to mentor the buyer during the transition period and to share her accumulated knowledge, experience, and insights regarding the concept, operations, communication, and network
  • The possibility of a smooth transition in which MOON’s vision and values are preserved, while the buyer is given the freedom to contribute his or her own energy and ideas
  • A concept that has already received support and grants, demonstrating that it is socially relevant and has the potential for further growth.
  • The opportunity to build on existing grant channels and support programs, where I would be happy to guide the new owner based on my experience with the various applications and processes.
Location
Bruxelles, Brussel
Legal form
Sole proprietorship
Number of employees
2
Customer type
B2B (Business to Business), B2C (Business to Consumer)
Active since
2024
Real estate included
Yes
Translated from
Dutch
Disclaimer
Takeover market is not responsible for the content. Please check for accuracy and completeness.

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