URGENT BUSINESS FOR SALE – Monstertjes Leuven | Established baby specialty store for €25,000

Due to a change in personal circumstances, we are looking for a buyer at short notice for Monstertjes, a well-established specialty baby store in the heart of Leuven.

After more than ten years, we have decided to sell the store. Since the current owner will be winding down her operations by the end of 2026, we would like to move quickly. That is why we are offering the business at an exceptionally attractive purchase price of €25,000 for the shares, while the current inventory alone represents a purchase value of over €60,000.

An established name in a prime location

Monstertjes is the only specialty baby store in downtown Leuven, situated in an excellent location directly across from M Leuven.

Over the past ten years, the store has built a strong reputation thanks to its carefully curated selection, personalized service, and expert advice. Customers visit for both one-time purchases and baby registries.

With a fully stocked store, an established reputation, an existing customer base and supplier network, and a substantial inventory, a new owner can hit the ground running without having to start from scratch.

Stable Revenue and Room for Growth

For years, Monstertjes has maintained exceptionally stable revenue of approximately €220,000 per year, with an average gross margin on sales of about 36%.

Moreover, the store still has a great deal of untapped potential. We see opportunities particularly in the areas of e-commerce, social media, online visibility, and the further expansion of baby registries.

We therefore believe that Monstertjes is a wonderful opportunity for an enthusiastic entrepreneur with fresh ideas and a passion for baby and children’s products.

The foundations are in place. What the business needs most now is someone who can bring new energy and entrepreneurial spirit to make it their own story.

Why this acquisition?

Lore has run Monstertjes for more than ten years with tremendous love and enthusiasm. Due to changed personal circumstances, it is now time for a new chapter.

Although saying goodbye is difficult for us, we would love nothing more than to see the store continue to thrive and grow once again under a new owner.

Since Lore is stepping down at the end of December 2026, we prefer a quick and smooth takeover. That also explains the exceptionally competitive asking price.

What are you taking over?

• Asking price for shares: €25,000
• Inventory: approximately €62,600 purchase value, based on the current inventory
• Annual revenue: approximately €220,000
• Average gross margin on sales: approximately 36%
• Prime location across from M Leuven
• Rent: approximately €3,300 per month
• Fully equipped and operational store
• Existing online store, customer base, and supplier relationships (including Jellycat!)
• No permanent staff; the business operates with student workers

The acquisition will take place via a share transfer. The original financing provided by the owners for the store’s fit-out, startup, and initial inventory will be waived as part of the transfer. The exact financial and legal terms will be transparently documented upon acquisition.

A unique opportunity for aspiring entrepreneurs

For €25,000, you’ll have the opportunity to take over an existing specialty baby store with over ten years of brand recognition, a loyal customer base, and a substantial inventory.

Anyone looking to start a similar store from scratch today would face a much larger investment—and that’s without any customers, revenue, or proven track record.

We’re not looking for a candidate who simply wants to buy the inventory, but rather someone who’s eager to continue writing the Monstertjes story.

Since the business is closing at the end of this year, a quick decision is desirable. We’re willing to be flexible and work constructively with a motivated candidate who can take over in the short term.

Interested? Feel free to contact us to set up a meeting. We’d be happy to explain the financials and opportunities in person.