Well-run fitness and health center belonging to a well-known franchise in a prime location

Asking price €60,000.00

Financial data

Turnover / Revenue €120,000.00
EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization) €20,000.00
Profit margin +/- 9%

The company is a specialized fitness and weight loss center that is part of a well-known franchise, a brand that focuses on figure correction, well-being, and health improvement. The center offers a combination of infrared cabins, light cardio exercises, and nutritional guidance, allowing customers to work on their weight, health, and body shape in an accessible and effective way.

The company mainly targets adults who want personalised, results-oriented guidance in a calm, non-intimidating environment. Thanks to its personal approach, permanent coaches and clear programmes, the company enjoys a loyal customer base and a strong reputation within the region.

The center is located in a strategic and easily accessible location in Ghent, near major traffic arteries and with ample parking. The space is tastefully decorated, ready to move in, and fully equipped with the professional equipment needed for infrared treatments and guided sessions.

Thanks to a well-developed franchise concept, clear processes, an efficient membership system, and thorough customer support, the business can be easily taken over, even by someone without specific experience in the sector. There are further opportunities for growth and expansion, both through additional services and more intensive local marketing.

The company is a stable and well-run business with a proven formula and a loyal customer base — ideal for someone who wants to build a health and wellness business within a strong franchise.

1. Personal weight loss and figure coaching
The core activity consists of guiding clients through weight loss, figure correction, and general health improvement. This is done on the basis of individual programs tailored to the goals and possibilities of each client.

2. Infrared treatments combined with light exercise
Clients attend sessions in infrared cabins where heat is combined with simple cardio exercises. This method stimulates fat burning, boosts metabolism, and promotes muscle activity.

3. Nutritional advice and lifestyle coaching
Nutritional guidance is an important part of the program. Clients receive practical tips, schedules, and follow-up to help them develop sustainable habits.

4. Follow-up and evaluation of results
The center takes regular measurements (weight, fat percentage, centimeters, energy level) and adjusts programs based on the client's progress. This personalized follow-up is a distinguishing factor.

5. Customer management and memberships
The company manages subscriptions, guides new customers through an intake interview, and builds long-term customer relationships through service and results-oriented guidance.

6. Sale of supporting products 
The company offers additional products such as nutritional supplements and protein bars. There is room for expansion. 

1. Extension of opening hours
With longer or more flexible opening hours (e.g., opening earlier, closing later, or opening at weekends), the center can welcome more customers and better accommodate the schedules of working adults.

2. More active local marketing
Targeted social media campaigns, Google Ads, local partnerships (with doctors, physical therapists, beauty salons), and participation in local events can significantly grow the customer base. 

3. Introduction of additional services
Adding services such as:

  • extra nutrition coaching packages,
  • light personal training,
  • lymphatic drainage,
  • wellness or relaxation sessions,
    can increase the average customer spend and attract new target groups.

4. Sale of products and packages
A greater focus on the sale of nutritional supplements, protein products, or wellness-related items can create an additional revenue stream.

5. Optimizing customer retention
By personalizing programs even more, scheduling follow-up meetings on a regular basis, and promoting monthly subscriptions, the lifetime value of a customer can increase.

6. Collaborations and corporate arrangements
Agreements with companies for wellness programs, health weeks, or employee benefits can generate a steady influx of new members.

7. Use of data and technology
Using apps for progress tracking, nutrition planning, and customer communication can both increase customer satisfaction and improve the efficiency of the center.

8. Room for scaling up
Depending on the premises and occupancy rate, expanding equipment or adding additional cabins can generate a direct increase in revenue by enabling more sessions per day.

Unique features

  • Central and easily accessible location
  • Loyal and stable customer base
  • Strong brand awareness in the region
  • Ready to move in and fully operational
  • Proven, easy-to-learn concept
  • Personal, results-oriented approach
  • Positive atmosphere and accessible environment
  • Efficient operational structure
  • Additional growth opportunities for new owner
  • Ideal for a (novice) dietitian/nutritionist
Location
Gentbrugge, , Oost-Vlaanderen
Legal form
Company
Customer type
B2C (Business to Consumer)
Real estate included
No
Translated from
Dutch
Disclaimer
Takeover market is not responsible for the content. Please check for accuracy and completeness.

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